How to Turn Your Ebook Into an Ecourse in 7 Easy Steps and Make More Online Profits

Creating and selling eBooks on the Internet is a great way to start generating passive income; however, you can take that same content and turn it into a profitable eCourse and double, triple or quadruple your income!

Let’s first take a look at what an eCourse is. It is basically another form of an information product. Information products come in many forms such as DVD’s, CD’s, Special Reports, eBooks, Video tutorials, etc. An eCourse is “information” delivered to your customer in a unique way.

So let’s say you already have an eBook and your selling it on your website for $19. If your goal is to make $1000 a month in passive income from your eBook, then you would need to sell 53 copies of your eBook each and every month. However, you can take that same “content”, add more information and more benefits to it, and now you can sell your eCourse for $97, $197, $297, $497, $997 or $1997 depending on what benefits you add to it. With this higher price point, you can make $1000 online with just a few sales every month.

The key to remember is: “eCourses are just eBooks with benefits!”

I’ve been teaching online courses (eCourses) for almost a decade and the following is my blueprint for getting started turning your eBooks into eCourses.

Step 1: First, you must have a great topic that sells. In other words, if you aren’t making any sales with your eBook, then turning it into an eCourse isn’t going to work either. Make sure you have a topic that people are looking for online, that it solves a problem, and that they are willing to pay money for.

Step 2: You must have your own website to sell your eCourses from. So make sure you have a well-designed website that has an opt-in form to capture names and email addresses.

Step 3: Build Your List. You may already have an existing list for your eBook which would be great, because you can then send an email to your list when your eCourse is ready to be launched.

Step 4: Take your eBook and convert it into weekly “lessons” or “modules”. Read through your eBook and break it down into Lessons and maybe even add some “assignments” to the lessons. Save each one of these lessons as a separate word document (that you will convert to PDF later).

Step 5: Make sure you have a nice cover page for your eBook. Get a graphics design person to create a cover for your eCourse.

Step 6: Add benefits. This is key! This is why you can charge a lot more for your material. Here is what I recommend adding (choose whatever you like): eCoaching, phone coaching, bonus material, membership to a website, video tutorials, eBooks, or any other type of material that will add to the eCourse. If you offer an eCourse with video tutorials and eCoaching during the course (say a 6-week course) then you can easily charge $97 to $297 depending on your topic.

Step 7: Automate the process. You don’t want to do this manually. You want to automate the process so that when someone goes to your website and signs up for your course, then your materials is delivered weekly to their inbox. Remember, we are trying to create “passive” income streams”: Do the work once, get paid over and over. However, if you add on eCoaching or individual coaching then you will need to put some time into it, but the profits will be greater.

There you have it…7 steps to turning your eBook into a profitable eCourse and making more online profits!

EBook Creation Tutorial – How to Create Your Own EBook

Any online professional would encourage you to create your own eBook in order for you to be successful as an internet marketer, and rightfully so.

Writing an eBook will most definitely put you on the map as an internet marketer expert. The only problem is; how can you do this right without an eBook creation tutorial? The answer is, you don’t. You might run into so many hurdles that it would take you months to be able to come up with a finished product.

How do I know that? Well, I have been there and done that! So let me guide you by telling you what you should expect if are thinking about writing your own eBook for the first time.

Let’s talk about the 5 main steps that you will need to go through in order to create your eBook – from the time you decide that you want to create an online product to the time that it’s going to be ready to sell, or even give away, if your eBook is design to build your list.

1) Choosing your topic

Well, this one is really a biggy! Before you actually start the writing part itself, you are going to need to decide what topic or what niche you’re going to take on. You need to spend some valuable time on that first step, and some market research will be involved.

You need to make sure that if you are going to spend your time and energy writing and creating an eBook you have a market for it. If not, you would just be wasting your time.

2) Writing your eBook

The actual writing should be done in a chronological order which will include, a) outlining your work b) writing and c) editing your completed product with the help of someone else for more accurate results.

Of course there are also other more specific skills that you need to develop in order to write well, and if you really want to write your own eBook for the first time, you should learn as much as you possibly can about writing.

3) Publication

Once your eBook is complete you are going to need to choose what publishing format you are going to use and set it all up. This includes converting your work to a PDF format, making sure you legally protect your copyright and do the appropriate steps to make sure that people will not be able to still your product by just by-passing the cash register.

Yes, that can happen if you are not 100% sure of what you are doing. That’s why it will be worth your while to learn those steps and apply them.

4) Setting up a professional looking sales page

If your sales page is not professionally optimized, chances are that you won’t make many sales at all if any.

This goes for the choice of your domain name, the ad copy and the look of your sales page itself. Remember, your sales page is the window of the store where you are selling your eBook. It can either make or break the sale.

5) Promoting your eBook

There are of course many ways that you can use to promote your product, but what are the best ones that will create positive results for you?

I am talking about effective campaigns as well as getting people (affiliates) to sell your product for you here.

This will be the ultimate and long-lasting part of your eBook life. If you do it right your product will eventually sell on auto-pilot. Any eBook creation tutorial will definitely put much emphasis on that part of the product making.

I can’t give you a time frame for your eBook creation, because it depends on the time you put in. But you will need to follow each step one by one to come up with a valuable and well done product.

WordPress for Beginners Tutorial

In this WordPress for Beginners Tutorial, you’ll learn how to start your very own WordPress blog. It doesn’t matter if you want to use WordPress as a blog or a website, basic setup is similar.

This WordPress for Beginners tutorial exists of 5 steps:

  1. Get a domain name and hosting
  2. Install WordPress
  3. Select your theme
  4. Install plugins
  5. Promote your blog

Step 1: Get a Domain Name and Hosting

The first step is to search for a domain name and hosting.

There are 2 kinds of hosting that are very interesting, shared hosting and managed hosting. Shared hosting is interesting because it’s quite cheap, managed hosting is more expensive but also offers a lot more!

Examples of companies offering shared hosting:

  • Hostgator
  • Dreamhost
  • Bluehost

Examples of companies offering managed hosting:

  • Zippykid
  • Page.Ly
  • WPEngine

Which one is best for you? I think managed hosting is great for companies, otherwise it’s better to pick shared hosting.

Step 2: Install WordPress

Installation of WordPress is very easy (WordPress is famous for the 5-minute installation!). Most hosts even offer a 1-click installation!

For more details on installing WordPress, check the official WordPress Codes on WordPress.org.

Step 3: Installing your theme

The third step in this WordPress for beginners tutorial is installing your theme.

There is a very great choice of themes: you could create a theme, buy a theme, use a free theme, or use a theme editor.

Creating your theme is the hardest work, but it guarantees the most unique theme.

A great option is to buy a premium theme. There are a lot of websites selling great themes at a low price. Mostly at around $40! For that price you can’t design your own theme!

Beginning bloggers probably will start with a free theme. The best place to find free themes is the official WordPress.org website.

Another option is using a theme editor. The theme editor I use the most is Artisteer, because with Artisteer it’s possible to create themes very fast without any technical knowledge.

Step 4: Install plugins

One of the greatest things of WordPress is the possibility to extend it the way you need. You can do this with plugins, which will extend the basic functionalities of your WordPress installation.

There are plugins for almost everything:

  • Better SEO
  • A faster blog
  • Creating a membership site
  • Building a CMS website

Step 5: Promote your blog

In the last step of this “WordPress for Beginners Tutorial” I’ll show you how you can promote your blog.

There are several options to promote your blog:

  • Comment on other blogs
  • Buy ads to promote your site (Google Ads is a good start!)
  • Distribute press releases
  • Distribute an e-book
  • Build an e-mail list
  • Create a video and publish it on Vimeo and Youtube
  • Submit your blog or site to web directories
  • Provide a RSS feed
  • Start a Facebook fan page